Questões de Inglês

Atenção: Para responder à questão, considere o texto abaixo.


ORACLE STANDARD SYSTEM INSTALLATION

When integrating new systems into your environment proper planning and installation are critical to optimizing system
performance. Oracle Advanced Customer Support Services engineers deliver comprehensive installation, server configuration and
testing services to shorten time to deployment and enhance new server and storage stability and performance.

Streamline Installation with Oracle Knowledge and Skills

Don’t risk implementation delays that can affect your business users. Oracle Standard System Installation provides
comprehensive system installation to shorten time to deployment. Oracle delivers successful system implementations with highly
trained engineers and proven, standardized installation methodologies. Oracle’s engineers apply best practices, tools and technology
for all installations.

Oracle server engineers audit the installation environment, configure the system, integrate and test your new server and storage
technology before final handover. Oracle Advanced Customer Support Services engineers speed the time from installation to
production and ensure the execution of comprehensive confidence testing.

(Adapted from http://www.oracle.com/us/support/061675.pdf)


No trecho sublinhado acima, comprehensive significa

a) completa.
b) fácil de entender.
c) rápida.
d) econômica.
e) fácil de implementar.

A resposta correta é:

Coworking: Sharing How We Work

Genevieve DeGuzman

Communication



In the past, when trying to find places to work,
independent workers, small businesses, and
organizations often had to choose between several
scenarios, all with their attendant advantages and
disadvantages: working from home; working from a
coffee shop, library, or other public venue; or leasing
an executive suite or other commercial space.
Is there a better way to work? Yes. Enter
coworking.
Coworking takes freelancers, indie workers, and
entrepreneurs who feel that they have been dormant
or isolated working alone at home or who have been
migrating from a coffee shop to a friend’s garage or
languishing in a sterile business center — to a space
where they can truly roost.

“We can come out of hiding,” a coworker tells
us, “and be in a space that’s comfortable, friendly,
and has an aesthetic appeal that’s a far cry from the
typical cookie-cutter office environment.”
For many, it might be puzzling to pay for a well-
equipped space teeming with other people, even
with the chance of free coffee and inspiration. You
might ask yourself, “Well, why pay for a place to work
when I’m perfectly comfortable at home and paying
nothing?” Or, “Isn’t the whole point of telecommuting
or starting my own business a chance to avoid ‘going
to the office’?”

Coworking may sound like an unnecessary
expense, but let’s consider what you get from being
a part of the space.

At its most basic level, coworking is the
phenomenon of workers coming together in a shared
or collaborative workspace for one or more of these
reasons: to reduce costs by having shared facilities
and equipment, to access a community of fellow
entrepreneurs, and to seek out collaboration within
and across fields. Coworking spaces offer an exciting
alternative for people longing to escape the confines
of their cubicle walls, the isolation of working solo at
home, or the inconveniences of public venues.

The benefits and cost-savings in productivity
and overall happiness and well-being reaped from
coworking are also potentially huge. Enthusiasm
and creativity become contagious and multiply when
you diversify your work environment with people
from different fields or backgrounds. At coworking
spaces, members pass each other during the day,
conversations get going, and miraculously idea-fusion
happens with everyone benefitting from the shared
thinking and brainstorming.

Differences matter. Coworking hinges on the
belief that innovation and inspiration come from
the cross-pollination of different people in different
fields or specializations. Random opportunities and
discoveries that arise from interactions with others
play a large role in coworking.

To see this in action on a large scale, think about
Google. Google made the culture of sharing and
collaboration in the workplace legend. It deployed
“grouplets” for initiatives that cover broader changes
through the organization.

One remarkable story of a successful Google
grouplet involved getting engineers to write their
own testing code to reduce the incidence of bugs
in software code. Thinking creatively, the grouplet
came up with a campaign based on posting episodes
discussing new and interesting testing techniques
on the bathroom stalls. “Testing on the Toilet” spread
fast and garnered both rants and raves. Soon, people
were hungry for more, and the campaign ultimately
developed enough inertia to become a de facto part of
the coding culture. They moved out of the restrooms
and into the mainstream.

Keith Sawyer, a professor of psychology and
education at Washington University in St. Louis, MO,
has written widely on collaboration and innovation. In
his study of jazz performances, Keith Sawyer made
this observation, “The group has the ideas, not the
individual musicians.” Some of the most famous
products were born out of this mosh pit of interaction
— in contrast to the romantic idea of a lone working
genius driving change. According to Sawyer, more
often than not, true innovation emerges from an
improvised process and draws from trial-by-error and
many inputs.

Unexpected insights emerge from the group
dynamic. If increasing interaction among different
peer groups within a single company could lead
to promising results, imagine the possibilities for
solopreneurs, small businesses, and indie workers —
if only they could reach similar levels of peer access
as those experienced by their bigger counterparts. It
is this potential that coworking tries to capture for its
members.

Available at: .

Retrieved on: 21 Oct. 2011. Adapted.


According to the text, all the reasons below are benefits that support the choice of a collaborative workplace, EXCEPT:

a) stimulate shared thinking and brainstorming.
b) reduce costs by sharing facilities and equipment.
c) promote interaction among different peer groups.
d) pay for workspace and having to commute to work.
e) escape the isolation and discomfort when working in public spaces.

A resposta correta é:

Atenção: Para responder à questão, considere o texto abaixo.


ORACLE STANDARD SYSTEM INSTALLATION

When integrating new systems into your environment proper planning and installation are critical to optimizing system
performance. Oracle Advanced Customer Support Services engineers deliver comprehensive installation, server configuration and
testing services to shorten time to deployment and enhance new server and storage stability and performance.

Streamline Installation with Oracle Knowledge and Skills

Don’t risk implementation delays that can affect your business users. Oracle Standard System Installation provides
comprehensive system installation to shorten time to deployment. Oracle delivers successful system implementations with highly
trained engineers and proven, standardized installation methodologies. Oracle’s engineers apply best practices, tools and technology
for all installations.

Oracle server engineers audit the installation environment, configure the system, integrate and test your new server and storage
technology before final handover. Oracle Advanced Customer Support Services engineers speed the time from installation to
production and ensure the execution of comprehensive confidence testing.

(Adapted from http://www.oracle.com/us/support/061675.pdf)


Segundo o texto, a Oracle

a) oferece um serviço de assistência técnica que testa o desempenho do equipamento periodicamente.
b) também oferece serviços de auditoria contábil para melhor dimensionar as necessidades da empresa.
c) está testando novas metodologias de instalação, para diminuir o tempo de implantação.
d) tem engenheiros altamente treinados para avaliar as necessidades do ambiente e instalar o sistema da melhor forma.
e) considera a capacidade de armazenamento o ponto mais importante para a escolha de um novo servidor.

A resposta correta é:

Coworking: Sharing How We Work

Genevieve DeGuzman

Communication



In the past, when trying to find places to work,
independent workers, small businesses, and
organizations often had to choose between several
scenarios, all with their attendant advantages and
disadvantages: working from home; working from a
coffee shop, library, or other public venue; or leasing
an executive suite or other commercial space.
Is there a better way to work? Yes. Enter
coworking.
Coworking takes freelancers, indie workers, and
entrepreneurs who feel that they have been dormant
or isolated working alone at home or who have been
migrating from a coffee shop to a friend’s garage or
languishing in a sterile business center — to a space
where they can truly roost.

“We can come out of hiding,” a coworker tells
us, “and be in a space that’s comfortable, friendly,
and has an aesthetic appeal that’s a far cry from the
typical cookie-cutter office environment.”
For many, it might be puzzling to pay for a well-
equipped space teeming with other people, even
with the chance of free coffee and inspiration. You
might ask yourself, “Well, why pay for a place to work
when I’m perfectly comfortable at home and paying
nothing?” Or, “Isn’t the whole point of telecommuting
or starting my own business a chance to avoid ‘going
to the office’?”

Coworking may sound like an unnecessary
expense, but let’s consider what you get from being
a part of the space.

At its most basic level, coworking is the
phenomenon of workers coming together in a shared
or collaborative workspace for one or more of these
reasons: to reduce costs by having shared facilities
and equipment, to access a community of fellow
entrepreneurs, and to seek out collaboration within
and across fields. Coworking spaces offer an exciting
alternative for people longing to escape the confines
of their cubicle walls, the isolation of working solo at
home, or the inconveniences of public venues.

The benefits and cost-savings in productivity
and overall happiness and well-being reaped from
coworking are also potentially huge. Enthusiasm
and creativity become contagious and multiply when
you diversify your work environment with people
from different fields or backgrounds. At coworking
spaces, members pass each other during the day,
conversations get going, and miraculously idea-fusion
happens with everyone benefitting from the shared
thinking and brainstorming.

Differences matter. Coworking hinges on the
belief that innovation and inspiration come from
the cross-pollination of different people in different
fields or specializations. Random opportunities and
discoveries that arise from interactions with others
play a large role in coworking.

To see this in action on a large scale, think about
Google. Google made the culture of sharing and
collaboration in the workplace legend. It deployed
“grouplets” for initiatives that cover broader changes
through the organization.

One remarkable story of a successful Google
grouplet involved getting engineers to write their
own testing code to reduce the incidence of bugs
in software code. Thinking creatively, the grouplet
came up with a campaign based on posting episodes
discussing new and interesting testing techniques
on the bathroom stalls. “Testing on the Toilet” spread
fast and garnered both rants and raves. Soon, people
were hungry for more, and the campaign ultimately
developed enough inertia to become a de facto part of
the coding culture. They moved out of the restrooms
and into the mainstream.

Keith Sawyer, a professor of psychology and
education at Washington University in St. Louis, MO,
has written widely on collaboration and innovation. In
his study of jazz performances, Keith Sawyer made
this observation, “The group has the ideas, not the
individual musicians.” Some of the most famous
products were born out of this mosh pit of interaction
— in contrast to the romantic idea of a lone working
genius driving change. According to Sawyer, more
often than not, true innovation emerges from an
improvised process and draws from trial-by-error and
many inputs.

Unexpected insights emerge from the group
dynamic. If increasing interaction among different
peer groups within a single company could lead
to promising results, imagine the possibilities for
solopreneurs, small businesses, and indie workers —
if only they could reach similar levels of peer access
as those experienced by their bigger counterparts. It
is this potential that coworking tries to capture for its
members.

Available at: .

Retrieved on: 21 Oct. 2011. Adapted.


Google is mentioned in paragraphs 10 and 11 of the text (lines 57-73) in order to

a) contrast the legends on workplace productivity with Google"s large scale marketing initiatives.
b) argument with a counter-example to prove that coworking does not always bring about a successful result.
c) suggest that it is essential to campaign for new techniques that will foster inertia in the work environment.
d) illustrate how software engineers can find better solutions for bathroom installations.
e) demonstrate through example how workers in different specializations can collaborate to find innovative solutions for the business.

A resposta correta é:

Atenção: Para responder à questão, considere o texto abaixo.


ORACLE STANDARD SYSTEM INSTALLATION

When integrating new systems into your environment proper planning and installation are critical to optimizing system
performance. Oracle Advanced Customer Support Services engineers deliver comprehensive installation, server configuration and
testing services to shorten time to deployment and enhance new server and storage stability and performance.

Streamline Installation with Oracle Knowledge and Skills

Don’t risk implementation delays that can affect your business users. Oracle Standard System Installation provides
comprehensive system installation to shorten time to deployment. Oracle delivers successful system implementations with highly
trained engineers and proven, standardized installation methodologies. Oracle’s engineers apply best practices, tools and technology
for all installations.

Oracle server engineers audit the installation environment, configure the system, integrate and test your new server and storage
technology before final handover. Oracle Advanced Customer Support Services engineers speed the time from installation to
production and ensure the execution of comprehensive confidence testing.

(Adapted from http://www.oracle.com/us/support/061675.pdf)


Key Service Activities include:

I. Installation Planning - documents system requirements and deliverables.
II. Testing and Handover - performs tests and ensures project task closure.
III. Site Audit - reviews environmental requirements and installation location.
IV. Product Installation - delivers system installation according to the project plan.

A ordem correta de execução dos serviços acima é

a) III, IV, I e II.
b) I, II, III e IV.
c) III, I, IV e II.
d) IV, III, II e I.
e) I , IV, III e II.

A resposta correta é:

Coworking: Sharing How We Work

Genevieve DeGuzman

Communication



In the past, when trying to find places to work,
independent workers, small businesses, and
organizations often had to choose between several
scenarios, all with their attendant advantages and
disadvantages: working from home; working from a
coffee shop, library, or other public venue; or leasing
an executive suite or other commercial space.
Is there a better way to work? Yes. Enter
coworking.
Coworking takes freelancers, indie workers, and
entrepreneurs who feel that they have been dormant
or isolated working alone at home or who have been
migrating from a coffee shop to a friend’s garage or
languishing in a sterile business center — to a space
where they can truly roost.

“We can come out of hiding,” a coworker tells
us, “and be in a space that’s comfortable, friendly,
and has an aesthetic appeal that’s a far cry from the
typical cookie-cutter office environment.”
For many, it might be puzzling to pay for a well-
equipped space teeming with other people, even
with the chance of free coffee and inspiration. You
might ask yourself, “Well, why pay for a place to work
when I’m perfectly comfortable at home and paying
nothing?” Or, “Isn’t the whole point of telecommuting
or starting my own business a chance to avoid ‘going
to the office’?”

Coworking may sound like an unnecessary
expense, but let’s consider what you get from being
a part of the space.

At its most basic level, coworking is the
phenomenon of workers coming together in a shared
or collaborative workspace for one or more of these
reasons: to reduce costs by having shared facilities
and equipment, to access a community of fellow
entrepreneurs, and to seek out collaboration within
and across fields. Coworking spaces offer an exciting
alternative for people longing to escape the confines
of their cubicle walls, the isolation of working solo at
home, or the inconveniences of public venues.

The benefits and cost-savings in productivity
and overall happiness and well-being reaped from
coworking are also potentially huge. Enthusiasm
and creativity become contagious and multiply when
you diversify your work environment with people
from different fields or backgrounds. At coworking
spaces, members pass each other during the day,
conversations get going, and miraculously idea-fusion
happens with everyone benefitting from the shared
thinking and brainstorming.

Differences matter. Coworking hinges on the
belief that innovation and inspiration come from
the cross-pollination of different people in different
fields or specializations. Random opportunities and
discoveries that arise from interactions with others
play a large role in coworking.

To see this in action on a large scale, think about
Google. Google made the culture of sharing and
collaboration in the workplace legend. It deployed
“grouplets” for initiatives that cover broader changes
through the organization.

One remarkable story of a successful Google
grouplet involved getting engineers to write their
own testing code to reduce the incidence of bugs
in software code. Thinking creatively, the grouplet
came up with a campaign based on posting episodes
discussing new and interesting testing techniques
on the bathroom stalls. “Testing on the Toilet” spread
fast and garnered both rants and raves. Soon, people
were hungry for more, and the campaign ultimately
developed enough inertia to become a de facto part of
the coding culture. They moved out of the restrooms
and into the mainstream.

Keith Sawyer, a professor of psychology and
education at Washington University in St. Louis, MO,
has written widely on collaboration and innovation. In
his study of jazz performances, Keith Sawyer made
this observation, “The group has the ideas, not the
individual musicians.” Some of the most famous
products were born out of this mosh pit of interaction
— in contrast to the romantic idea of a lone working
genius driving change. According to Sawyer, more
often than not, true innovation emerges from an
improvised process and draws from trial-by-error and
many inputs.

Unexpected insights emerge from the group
dynamic. If increasing interaction among different
peer groups within a single company could lead
to promising results, imagine the possibilities for
solopreneurs, small businesses, and indie workers —
if only they could reach similar levels of peer access
as those experienced by their bigger counterparts. It
is this potential that coworking tries to capture for its
members.

Available at: .

Retrieved on: 21 Oct. 2011. Adapted.


In the fragments "and to seek out collaboration within and across fields" (lines 36-37) and "the grouplet came up with a campaign based on posting episodes" (lines 65- 66), the expressions seekout and came up with mean, respectively,

a) get rid of / banned
b) search for / produced
c) come upon / discarded
d) turn down / devised
e) track down / excluded

A resposta correta é:

Atenção: Para responder à questão, considere o texto abaixo.


What to Look for in Spreadsheet Software

There are several elements of Spreadsheet programs, and some are more important to particular users than others.
Regardless, here are the most important aspects to consider when evaluating which spreadsheet software is right for you:

Compatibility

Today, whether you choose to go with Microsoft Excel or not, you will still have clients and associates who are using Excel. That
means that you will need to be able to open and save your work in formats that Microsoft can work with. This means that one of the
most important capabilities your new spreadsheet program must have is the ability to be compatible with Microsoft Excel.

Spreadsheet programs can be much more interactive and functional if they can be accessed by computer programs. When
you’re picking the spreadsheet that will help you the most, you’ll want to make sure your pick will work with the programming language
you’ll need to be using.

Formula

When you’re doing your calculations, you’ll want a lot of flexibility when you’re inputting which parts should be added,
subtracted, multiplied, divided, averaged, etc. Although all of the programs have these functions, not all of them are so easy to work
with. You’ll want a tool that enables you to repeat the formulas for each row or column that is newly-created.

You’ll also want a spreadsheet that has a large number of built-in formulae you can choose from. After all, you don’t want to reinvent
the wheel every time you try to prepare a complex spreadsheet.

Formula, however, may not be the way to go. Why? Because every time you need a formula in a new spreadsheet, you pretty
much have to rebuild it and that"s why many people are using programming languages to build functions that can be reused over and
over. Obviously this can save you a great deal of time if you tend to build complex formulae.

(Adapted from http://spreadsheet-software-review.toptenreviews.com/)


De acordo com o texto,

a) o Microsoft ainda é o melhor software de planilha eletrônica no mercado.
b) a maioria das pessoas ainda usa o Microsoft Excel.
c) existem versões particulares do Microsoft Excel para determinados usuários.
d) para trabalhar com planilhas, é importante que o software a ser escolhido seja compatível com a linguagem de programação que o usuário usa.
e) todos os programas de planilha eletrônica são compatíveis com o Microsoft Excel.

A resposta correta é:

Coworking: Sharing How We Work

Genevieve DeGuzman

Communication



In the past, when trying to find places to work,
independent workers, small businesses, and
organizations often had to choose between several
scenarios, all with their attendant advantages and
disadvantages: working from home; working from a
coffee shop, library, or other public venue; or leasing
an executive suite or other commercial space.
Is there a better way to work? Yes. Enter
coworking.
Coworking takes freelancers, indie workers, and
entrepreneurs who feel that they have been dormant
or isolated working alone at home or who have been
migrating from a coffee shop to a friend’s garage or
languishing in a sterile business center — to a space
where they can truly roost.

“We can come out of hiding,” a coworker tells
us, “and be in a space that’s comfortable, friendly,
and has an aesthetic appeal that’s a far cry from the
typical cookie-cutter office environment.”
For many, it might be puzzling to pay for a well-
equipped space teeming with other people, even
with the chance of free coffee and inspiration. You
might ask yourself, “Well, why pay for a place to work
when I’m perfectly comfortable at home and paying
nothing?” Or, “Isn’t the whole point of telecommuting
or starting my own business a chance to avoid ‘going
to the office’?”

Coworking may sound like an unnecessary
expense, but let’s consider what you get from being
a part of the space.

At its most basic level, coworking is the
phenomenon of workers coming together in a shared
or collaborative workspace for one or more of these
reasons: to reduce costs by having shared facilities
and equipment, to access a community of fellow
entrepreneurs, and to seek out collaboration within
and across fields. Coworking spaces offer an exciting
alternative for people longing to escape the confines
of their cubicle walls, the isolation of working solo at
home, or the inconveniences of public venues.

The benefits and cost-savings in productivity
and overall happiness and well-being reaped from
coworking are also potentially huge. Enthusiasm
and creativity become contagious and multiply when
you diversify your work environment with people
from different fields or backgrounds. At coworking
spaces, members pass each other during the day,
conversations get going, and miraculously idea-fusion
happens with everyone benefitting from the shared
thinking and brainstorming.

Differences matter. Coworking hinges on the
belief that innovation and inspiration come from
the cross-pollination of different people in different
fields or specializations. Random opportunities and
discoveries that arise from interactions with others
play a large role in coworking.

To see this in action on a large scale, think about
Google. Google made the culture of sharing and
collaboration in the workplace legend. It deployed
“grouplets” for initiatives that cover broader changes
through the organization.

One remarkable story of a successful Google
grouplet involved getting engineers to write their
own testing code to reduce the incidence of bugs
in software code. Thinking creatively, the grouplet
came up with a campaign based on posting episodes
discussing new and interesting testing techniques
on the bathroom stalls. “Testing on the Toilet” spread
fast and garnered both rants and raves. Soon, people
were hungry for more, and the campaign ultimately
developed enough inertia to become a de facto part of
the coding culture. They moved out of the restrooms
and into the mainstream.

Keith Sawyer, a professor of psychology and
education at Washington University in St. Louis, MO,
has written widely on collaboration and innovation. In
his study of jazz performances, Keith Sawyer made
this observation, “The group has the ideas, not the
individual musicians.” Some of the most famous
products were born out of this mosh pit of interaction
— in contrast to the romantic idea of a lone working
genius driving change. According to Sawyer, more
often than not, true innovation emerges from an
improvised process and draws from trial-by-error and
many inputs.

Unexpected insights emerge from the group
dynamic. If increasing interaction among different
peer groups within a single company could lead
to promising results, imagine the possibilities for
solopreneurs, small businesses, and indie workers —
if only they could reach similar levels of peer access
as those experienced by their bigger counterparts. It
is this potential that coworking tries to capture for its
members.

Available at: .

Retrieved on: 21 Oct. 2011. Adapted.


Professor Keith Sawyer mentions that "The group has the ideas, not the individual musicians." (lines 78-79) to mean that

a) the dispute among consumers is the key to profitable product-design changes.
b) the famous products result from professionals working individually to achieve the aims of the group.
c) improvisation and trial-and-error always leads to the best solutions for the market place.
d) good jazz performances are made up of individual musicians who strive to play their instruments far louder than the others.
e) it is the whole orchestra that makes the music sound pleasant just as it is the whole professional team that will achieve a successful solution.

A resposta correta é:

Atenção: Para responder à questão, considere o texto abaixo.


What to Look for in Spreadsheet Software


There are several elements of Spreadsheet programs, and some are more important to particular users than others.


Regardless, here are the most important aspects to consider when evaluating which spreadsheet software is right for you:


Compatibility


Today, whether you choose to go with Microsoft Excel or not, you will still have clients and associates who are using Excel. That


means that you will need to be able to open and save your work in formats that Microsoft can work with. This means that one of the


most important capabilities your new spreadsheet program must have is the ability to be compatible with Microsoft Excel.


Spreadsheet programs can be much more interactive and functional if they can be accessed by computer programs. When


you’re picking the spreadsheet that will help you the most, you’ll want to make sure your pick will work with the programming language


you’ll need to be using.


Formula


When you’re doing your calculations, you’ll want a lot of flexibility when you’re inputting which parts should be added,


subtracted, multiplied, divided, averaged, etc. Although all of the programs have these functions, not all of them are so easy to work


with. You’ll want a tool that enables you to repeat the formulas for each row or column that is newly-created.


You’ll also want a spreadsheet that has a large number of built-in formulae you can choose from. After all, you don’t want to reinvent


the wheel every time you try to prepare a complex spreadsheet.


Formula, however, may not be the way to go. Why? Because every time you need a formula in a new spreadsheet, you pretty


much have to rebuild it and that"s why many people are using programming languages to build functions that can be reused over and


over. Obviously this can save you a great deal of time if you tend to build complex formulae.


(Adapted from http://spreadsheet-software-review.toptenreviews.com/)


Segundo o texto,

a) planilhas complexas requerem fórmulas customizadas.
b) um programa que tenha fórmulas de cálculo pré-definidas é a melhor opção para quem quer agilidade de processamento.
c) cada vez que é acrescentada uma coluna ou célula numa planilha, o usuário deverá recriar a fórmula a ser aplicada.
d) o Microsoft Excel é especialmente indicado quando se tem necessidade de fórmulas complexas.
e) muitos usuários recorrem a linguagens de programação para criar funções que podem ser reusadas quantas vezes for preciso.

A resposta correta é:

Coworking: Sharing How We Work

Genevieve DeGuzman

Communication



In the past, when trying to find places to work,
independent workers, small businesses, and
organizations often had to choose between several
scenarios, all with their attendant advantages and
disadvantages: working from home; working from a
coffee shop, library, or other public venue; or leasing
an executive suite or other commercial space.
Is there a better way to work? Yes. Enter
coworking.
Coworking takes freelancers, indie workers, and
entrepreneurs who feel that they have been dormant
or isolated working alone at home or who have been
migrating from a coffee shop to a friend’s garage or
languishing in a sterile business center — to a space
where they can truly roost.

“We can come out of hiding,” a coworker tells
us, “and be in a space that’s comfortable, friendly,
and has an aesthetic appeal that’s a far cry from the
typical cookie-cutter office environment.”
For many, it might be puzzling to pay for a well-
equipped space teeming with other people, even
with the chance of free coffee and inspiration. You
might ask yourself, “Well, why pay for a place to work
when I’m perfectly comfortable at home and paying
nothing?” Or, “Isn’t the whole point of telecommuting
or starting my own business a chance to avoid ‘going
to the office’?”

Coworking may sound like an unnecessary
expense, but let’s consider what you get from being
a part of the space.

At its most basic level, coworking is the
phenomenon of workers coming together in a shared
or collaborative workspace for one or more of these
reasons: to reduce costs by having shared facilities
and equipment, to access a community of fellow
entrepreneurs, and to seek out collaboration within
and across fields. Coworking spaces offer an exciting
alternative for people longing to escape the confines
of their cubicle walls, the isolation of working solo at
home, or the inconveniences of public venues.

The benefits and cost-savings in productivity
and overall happiness and well-being reaped from
coworking are also potentially huge. Enthusiasm
and creativity become contagious and multiply when
you diversify your work environment with people
from different fields or backgrounds. At coworking
spaces, members pass each other during the day,
conversations get going, and miraculously idea-fusion
happens with everyone benefitting from the shared
thinking and brainstorming.

Differences matter. Coworking hinges on the
belief that innovation and inspiration come from
the cross-pollination of different people in different
fields or specializations. Random opportunities and
discoveries that arise from interactions with others
play a large role in coworking.

To see this in action on a large scale, think about
Google. Google made the culture of sharing and
collaboration in the workplace legend. It deployed
“grouplets” for initiatives that cover broader changes
through the organization.

One remarkable story of a successful Google
grouplet involved getting engineers to write their
own testing code to reduce the incidence of bugs
in software code. Thinking creatively, the grouplet
came up with a campaign based on posting episodes
discussing new and interesting testing techniques
on the bathroom stalls. “Testing on the Toilet” spread
fast and garnered both rants and raves. Soon, people
were hungry for more, and the campaign ultimately
developed enough inertia to become a de facto part of
the coding culture. They moved out of the restrooms
and into the mainstream.

Keith Sawyer, a professor of psychology and
education at Washington University in St. Louis, MO,
has written widely on collaboration and innovation. In
his study of jazz performances, Keith Sawyer made
this observation, “The group has the ideas, not the
individual musicians.” Some of the most famous
products were born out of this mosh pit of interaction
— in contrast to the romantic idea of a lone working
genius driving change. According to Sawyer, more
often than not, true innovation emerges from an
improvised process and draws from trial-by-error and
many inputs.

Unexpected insights emerge from the group
dynamic. If increasing interaction among different
peer groups within a single company could lead
to promising results, imagine the possibilities for
solopreneurs, small businesses, and indie workers —
if only they could reach similar levels of peer access
as those experienced by their bigger counterparts. It
is this potential that coworking tries to capture for its
members.

Available at: .

Retrieved on: 21 Oct. 2011. Adapted.


In the fragment "as those experienced by their bigger counterparts" (line 92) the pronoun those refers to

a) results (line 89)
b) possibilities (line 89)
c) solopreneurs (line 90)
d) levels (line 91)
e) counterparts (line 92)

A resposta correta é: